TripAdvisor is a special network partner.

Special partners can use additional and extended data from adjust, and have been integrated with a custom module in adjust's backend. This guide describes how to activate the TripAdvisor module, as well as additional set up that may be required or beneficial.

To integrate TripAdvisor with adjust, follow these steps:

  1. Activate the module by adding one or more tokens in the TripAdvisor panel in your dashboard.
  2. Optionally, add event labels to your in-app events in your TripAdvisor panel to send in-app events to TripAdvisor.
  3. Update your SDK to send certain partner parameters. This may be mandatory.
  4. All set - adjust will transmit the requisite data to TripAdvisor.

1Activating the TripAdvisor module

All settings related to TripAdvisor can be found in your dashboard. Simply open your app settings and follow through to Partner Setup > Add Partners > TripAdvisor.

To activate the integration, enter your Client name and Pixel id within this panel. You can find the required values in your TripAdvisor dashboard.

Once activated, adjust will automatically start sending install and (when activated) event callbacks to TripAdvisor.

1.1Forwarding events & revenue to TripAdvisor

You can also choose to transmit in-app events to TripAdvisor. Each in-app event can be activated separately, so as to give you complete control of the data that you're sharing with your partners.

  1. Open the TripAdvisor panel in your app settings.
  2. Select Event Linking and enter a name for each event you want to transmit to TripAdvisor. This is the name that will be shown in their interface. You can use the same names as you do in adjust, if you wish.
    If you want to transmit all events to TripAdvisor with the same names as you have set up in adjust, you can hit the "Fill all with event names" button.
    You also have the option use the same name for multiple events. If you do decide on doing this, it will result in those events displaying as a single event type in the TripAdvisor interface.
  3. If you also want to send associated revenues to TripAdvisor, you can activate Revenue Forwarding by flicking the corresponding switch above to "ON". To forward revenues, you have to activate event forwarding for at least one of your revenue events.
  4. As soon as you save these updated settings, adjust will start transmitting the in-app events that you have configured.

Tripadvisor’s module does not support linking of non-revenue events.

1.2List of parameters transmitted to TripAdvisor

TripAdvisor require certain parameters to be passed to them via their module. When you activate their module, the following parameters will be automatically transmitted.

  • Revenue data (if you activate it)
  • Random number

2Sending partner parameters to TripAdvisor

TripAdvisor allows you to send any kind of partner parameters. Any partner parameters that you send in the SDK will be forwarded to TripAdvisor, and incorporated into their analysis.